Apps like DoorDash or Uber Eats rely on a small group of superusers, new federal data shows

Delivery services like DoorDash and Uber Eats rely on a small group of superusers, new data show. Many people don't use the services at all, according to the federal survey data. Food delivery companies have reported steady growth with no sign of customers pulling back. Delivery apps like DoorDash and Uber Eats are growing fast, thanks in large part to a group of superusers. Consumers in their mid-40s or younger who order hundreds or thousands of dollars worth of food a year for delivery appear to be a key customer base for the apps, according to data from the Federal Reserve's Survey of Consumer Finances. "Those are where probably most of their revenue is coming from," said Jeremy Horpedahl, an associate professor of economics at the University of Central Arkansas. "It's super important for them to retain those customers." The data also suggest that many people don't use delivery services at all, Horpedahl said.

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