Buy a Tahoe license plate and ski at any Tahoe area resort for free

INCLINE VILLAGE, Nev. – With early season snowfall already dusting Lake Tahoe area ski resorts, now is the time to get a free lift ticket to use this winter. California and Nevada drivers who purchase a new Lake Tahoe license plate through the “Plates for Powder” program will receive a free lift ticket to one of 15 participating Tahoe downhill or cross-country ski areas to be used during the 2026-27 winter season, while supplies last. “Since 2011, the ‘Plates for Powder’ program has generated funds from plate sales and renewal fees that have come back to Lake Tahoe in the form of hiking and biking trails and watershed restoration projects,” said Tahoe Fund CEO Amy Berry. “It’s a great way for California and Nevada drivers to show their love for Tahoe while also supporting important environmental projects.” The nonprofit Tahoe Fund has organized the program since its inception, with the proceeds directed by the California Tahoe Conservancy and Nevada Division of State Lands.

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