How Vail Resorts is using AI to manage employees across its 37 resorts in the U.S. and Canada

Vail Resorts is leaning into technology — including artificial intelligence — to help manage its workforce as the company struggles to boost stock prices in the wake of last winter’s record-bad conditions in the West. The Broomfield-based company, which owns 42 ski resorts across the world and the popular multi-resort Epic Pass, has told investors that it achieved $106 million in annual savings over the past two years through a strategy that has included using technology to reduce positions and better manage personnel. “Over the past several years, we’ve been on a journey to fundamentally rethink how we bring (the Epic) experience to life, how we schedule, support and empower our teams to meet the real rhythm of demand across the mountain and how we use technology to do all this better,” said Vail Resorts Chief Executive Officer Robert Katz on an Oct. 29 episode of his podcast, Epic By Nature.

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