Shop local: Celebrating Selman’s Jewelers in Brookhaven

Selman’s Jewelers opened its doors in 1945 in McComb. On Nov. 7 this year, the company opened for business in Brookhaven on South Jackson Street. Charles Selman, a watchmaker, established the store in McComb. Ownership has passed hands over the years, until 2023 when Kristin Ratliff — daughter of previous owners Betsy and Lamar Murrell — took the reins. The fourth-generation jeweler earned her Graduate Gemologist (GG) diploma from the Gemological Institute of America (GIA) — following in her father’s footsteps and continuing her family’s tradition of excellence in the jewelry industry. Ratliff began her full-time career at Selman’s in December 2008 after graduating from Mississippi State University and studying at GIA’s Jewelry Design School in New York City. She later began pursuing her Graduate Gemologist diploma but paused her studies for eight years to focus on raising her children, Davis and Eloise.

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